Cohortsare now an asset.

Our prediction, your cohort valuation.

See your price How it works

As seen in

Your most valuable digital assets are your cohorts.

W0Install week

Your players haven't paid yet.

W9Store payout

They will.

W52Forecast

We already know how much.

01Your cohort

Cohort maturity unlocks the price.

Every Wednesday.

A cohort is one install week of one app. After its first weeks, its revenue curve is clear enough to forecast. From there, our engine values every remaining week up to saturation, and we pay that price up front.

One cohort, week by week

Marginal ROAS, week by week: each bar is that week's revenue as a % of the cohort's UA spend. Observed until today, forecast from there.

Cohort W35 · 2026Illustrative

Paid out by the stores

Observed, not yet paid

Forecast, up to saturation

44%

26%

17%

12%

8.8%

6.6%

5.1%

3.2%

2.6%

2.2%

1.9%

1.7%

1.5%

1.4%

1.3%

1.2%

1.15%

1.1%

1.05%

In the price

Saturation

W10

W11

W12

W13

W14

W15

W16

W17

W18

W19

W20

W21

W0W21

Drag Today to move through the cohort's weeks. Bars to its left are observed, bars to its right are forecast.

02Your cohorts, priced

Pick your cohorts. See your price.

$150K over the next 52 weeks, or $140K today? We pay now, so the capital works this week, not next year.Would you rather have $150K a year from now, or $140K today? Your cohort will earn its revenue over the next 52 weeks. We pay for it now, so the capital works for you this week, not next year.

Connect your MMP and every complete cohort gets a price. New cohorts are priced the week after their installs stop. Count your government incentives too.When you run the numbers, don't forget the government incentives your studio already receives. Figures are illustrative.

In-app purchases, subscriptions and ad revenue

New cohorts every week

Example studio: Orbit Labs · Merge Harbor

$1.14MReady to sell now

7Cohorts priced · pick any mix

Illustrative

Cohort

UA spend

W12

W16

W20

W24

W28

W32

W36

W40

W44

W48

Price

2026-08-10

$40K

28%

44%

59%

68%

75%

80%

84%

87%

89%

91%

92%

93%

Not priced

Too volatile to forecast

2026-08-17

$52K

44%

69%

86%

98%

107%

114%

119%

123%

126%

128%

130%

131%

$61K

2026-08-24

$66K

42%

67%

83%

95%

104%

111%

116%

120%

123%

126%

128%

129%

$75K

2026-08-31

$84K

45%

70%

87%

100%

109%

115%

120%

124%

127%

129%

131%

133%

$97K

Sold last month

2026-09-07

$106K

43%

68%

85%

97%

106%

112%

118%

122%

125%

127%

129%

130%

$120K

2026-09-14

$134K

45%

70%

88%

100%

109%

116%

121%

125%

128%

130%

132%

133%

$155K

2026-09-21

$170K

44%

69%

86%

98%

107%

114%

119%

123%

126%

128%

130%

131%

$191K

2026-09-28

$215K

44%

69%

87%

99%

108%

115%

120%

124%

127%

129%

131%

132%

$240K

2026-10-05

$272K

43%

67%

84%

96%

105%

112%

117%

121%

124%

127%

129%

130%

$296K

2026-10-12

$345K

Next week

RunningInstalls still running

ObservedForecastCell = cumulative ROAS at that week. Tap a row to select it.

2 cohorts selected

$230K

Sell your first cohorts

03How it works

Two days to your first sale.

Day 0

Verify your data

Sign the NDA

Once per company, before any connection.

Connect your MMP and store reports

MMP and store access. Read only.

Eligibility report

Ready in a few hours. Lumina opens right away.

Day 1

Validate your business

Find your company

We look it up in the global company database.

Confirm details and owners

Directors and owners come pre-filled. You confirm.

Add your financials

A checklist for your country. E-mail it to your accountant in one click.

Day 2

Get funded

Pick your cohorts, see your price

Every cohort gets its own price. You pick the mix.

Sign

Choose who signs, a quick identity check, then DocuSign.

Transfer sent

The price lands in your account. The receipt appears in the app.

Cohort Purchasing

Sold,not borrowed.

Your IP. Your channels. Your cap table.